The effect of word of mouth on inbound tourists' decision for traveling to Islamic destinations (the case of Isfahan as a tourist destination in Iran)
Mohamad Reza Jalilvand; Neda Samiei
Year of publication: |
2012
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Authors: | Jalilvand, Mohamad Reza ; Samiei, Neda |
Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 25561583. - Vol. 3.2012, 1, p. 12-21
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