The effects of advertising on resale price maintenance
Year of publication: |
2007
|
---|---|
Authors: | Chen, Miao-ling ; Chen, Guan-ru |
Published in: |
Applied economics. - Abingdon : Routledge, ISSN 0003-6846, ZDB-ID 280176-0. - Vol. 39.2007, 4/6, p. 453-459
|
Subject: | Werbung | Advertising | Marktmacht | Market power | Wettbewerb | Competition | Preisbindung | Resale price maintenance | Theorie | Theory |
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