The effects of consumers' media exposure, attention, and credibility on pro-environmental behaviors
Jinhee Lee and Moonhee Cho
| Year of publication: |
2020
|
|---|---|
| Authors: | Lee, Jinhee ; Cho, Moonhee |
| Published in: |
Journal of promotion management : innovations in planning and applied research. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7594, ZDB-ID 2112907-1. - Vol. 26.2020, 3, p. 434-455
|
| Subject: | Corporate sustainability communication | environmental protection behaviors | green purchasing behaviors | media credibility | media exposure and attention | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Kommunikationsmedien | Communication media | Glaubwürdigkeit | Credibility | Wahrnehmung | Perception | Mediensektor | Media industries | Öffentlichkeitsarbeit | Public relations |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10496491.2019.1699629 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012179135