The effects of shopping aid usage on consumer purchase decision and decision satisfaction
Chiu-chi Angela Chang; Monika Kukar-Kinney
| Year of publication: |
2011
|
|---|---|
| Authors: | Chang, Chiu-chi Angela ; Kukar-Kinney, Monika |
| Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 23.2011, 5, p. 745-754
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Produktinformation | Product information | Kundenzufriedenheit | Customer satisfaction | Entscheidung unter Unsicherheit | Decision under uncertainty |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009408725