The entrepreneur's information sourcebook : charting the path to small business success
Susan C. Awe
| Year of publication: |
c 2012 ; 2nd ed
|
|---|---|
| Authors: | Awe, Susan C. |
| Publisher: |
Santa Barbara, Calif. : Libraries Unlimited |
| Subject: | KMU | SME | Unternehmer | Entrepreneurs | Unternehmensgründung | Business start-up | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xii, 285 p ill 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes index Introduction -- Are you an entrepreneur? -- Research, statistics, and information gathering -- Start up -- Your business plan -- Ups and downs of franchising -- Raising capital -- Marketing and advertising -- The internet and selling globally -- Management -- Personnel/human resources -- Legal/taxes -- Working with the government -- Competitive analysis -- Growing your business and moving on -- Glossary -- Index. |
| ISBN: | 1-59884-786-4 ; 978-1-59884-786-4 ; 1-59884-787-2 ; 978-1-59884-787-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009515005