The entrepreneurial marketing domain : a citation and co-citation analysis
Year of publication: |
2012
|
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Authors: | Kraus, Sascha ; Filser, Matthias ; Eggers, Fabian ; Hills, Gerald E. ; Hultman, Claes M. |
Published in: |
Journal of research in marketing and entrepreneurship : JRME. - Bingley : Emerald, ISSN 1471-5201, ZDB-ID 2516633-5. - Vol. 14.2012, 1, p. 6-26
|
Subject: | Marketing | Entrepreneurship | Entrepreneurship approach | KMU | SME | Unternehmensgründung | Business start-up | Bibliometrie | Bibliometrics |
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