The Evolution of the Strategic Sales Organization
Nigel F. Piercy, Nikala Lane
| Year of publication: |
2011
|
|---|---|
| Authors: | Piercy, Nigel F. ; Lane, Nikala |
| Published in: |
The Oxford handbook of strategic sales and sales management. - Oxford : Oxford Univ. Press, ISBN 978-0-19-956945-8. - 2011
|
| Subject: | Strategisches Management | Strategic management | Theorie | Theory | Verkauf | Selling | Vertrieb | Physical distribution |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1093/oxfordhb/9780199569458.003.0002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012885346