The Excellence Theory : origins, contribution and critique
Year of publication: |
2021
|
---|---|
Authors: | Hung-Baesecke, Chun-Ju Flora ; Chen, Yi-Ru Regina ; Ni, Lan |
Published in: |
Public Relations. - Berlin : de Gruyter Mouton, ISBN 3-11-055229-9. - 2021, p. 313-334
|
Subject: | Excellence study of public relations | strategic management | ethics | strategic behavioral paradigm | publics | models of public relations | evaluations | Theorie | Theory | Öffentlichkeitsarbeit | Public relations | Strategisches Management | Strategic management |
-
Die Sprache des Geldes : Grundlagen strategischer Unternehmenskommunikation
Becker, Thomas, (1998)
-
Higgins, Richard B., (1996)
-
Strategisches Reputationsmanagement in Unternehmen der Immobilienbranche
Arens, Jenny, (2009)
- More ...
-
Hung-Baesecke, Chun-ju Flora, (2015)
-
Cheng, Yang, (2024)
-
Consumer engagement in social media in China
Chen, Yi-Ru Regina, (2018)
- More ...