The facets of consumer-based food label equity : measurement, structure and managerial relevance
Year of publication: |
2022
|
---|---|
Authors: | Coderre, François ; Sirieix, Lucie ; Valette-Florence, Pierre |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 65.2022, p. 1-12
|
Subject: | Food label equity | Food product marketing | Measurement scale | Warenkennzeichnung | Product labelling | Lebensmittel | Food | Messung | Measurement | Ernährungsindustrie | Food industry | Konsumentenverhalten | Consumer behaviour |
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