The fame formula : how Hollywood's fixers, fakers and star makers shaped the publicity industry
by Mark Borkowski
| Year of publication: |
2008
|
|---|---|
| Authors: | Borkowski, Mark |
| Publisher: |
London : Sidgwick & Jackson |
| Subject: | Öffentlichkeitsarbeit | Bekanntheit | Geschichte | Publicity | History | Social aspects | Fame | Public relations |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 391 S. : Ill. 22cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-283-07039-6 ; 0-283-07039-0 |
| Classification: | Marketing ; USA |
| Source: |
Persistent link: https://www.econbiz.de/10004915160