The future of pricing : how airline ticket pricing has inspired a revolution
E. Andrew Boyd
| Year of publication: |
2007
|
|---|---|
| Authors: | Boyd, E. Andrew |
| Publisher: |
New York, NY [u.a.] : Palgrave Macmillan |
| Subject: | Luftverkehr | Air transport | Preismanagement | Pricing strategy | Revenue-Management | Revenue management | Preispolitik | Luftverkehrsgesellschaft | Preisbildung | Zukunft | Preisentwicklung |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | 192 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index A revolution in the making -- Method or madness? -- The computer did it -- How it all works -- When passengers collide -- Hold me, darlin' -- Upon arrival : hotels, rental cars, cruise ships, and more -- The just price -- The scientists -- The state of pricing -- Pricing's many faces -- The coming revolution |
| ISBN: | 0-230-60019-0 ; 978-0-230-60019-5 |
| Classification: | Luftverkehr, Raumfahrt ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013481251