The globalization of advertising : agencies, cities and spaces of creativity
Year of publication: |
2011 ; 1. ed.
|
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Other Persons: | Faulconbridge, James R. (contributor) |
Publisher: |
London [u.a.] : Routledge |
Subject: | Advertising. | Globalization. |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
Extent: | XI, 189 S. : Ill., graph. Darst. |
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Series: | Routledge studies in human geography. - London [u.a.] : Routledge. - Vol. 34 |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-0-415-56716-9 ; 0-415-56716-5 ; 978-0-203-86089-2 ; 0-203-86089-6 |
Classification: | Marketing |
Source: |
-
Advertising : critical readings
Moeran, Brian, (2010)
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The next evolution of marketing : connect with your customers by marketing with meaning
Gilbreath, Bob, (2010)
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Sugiyama, Kotaro, (2011)
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Faulconbridge, James R., (2007)
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TNCs as embedded social communities : transdisciplinary perspectives.
Faulconbridge, James R., (2010)
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Faulconbridge, James R., (2008)
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