The greenconsumption effect : how using green products improves consumption experience
Year of publication: |
2020
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Authors: | Tezer, Ali ; Bodur, H. Onur |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 47.2020, 1, p. 25-39
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Subject: | green products | sustainability | consumption experience | warm glow | green consumption | social worth | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product | Umweltbewusstsein | Environmental consciousness | Nachhaltige Entwicklung | Sustainable development |
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