The handbook of field marketing : a complete guide to understanding and outsourcing face-to-face direct marketing
Year of publication: |
2007
|
---|---|
Authors: | Williams, Alison |
Other Persons: | Mullin, Roddy (contributor) |
Publisher: |
London [u.a] : Kogan Page |
Subject: | Direktmarketing | Direct marketing | Marketingmanagement | Marketing management |
Description of contents: | Table of Contents [gbv.de] ; Description [loc.gov] |
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Optimization of the annual planning of targeted offers in direct marketing
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Price optimization : how to win a strategic whole
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Mobile marketing : a contemporary strategic perspective
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Williams, Alison, (2009)
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Williams, Alison, (2009)
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Career calling : women STEM graduates in the United Arab Emirates
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