The handbook of international direct marketing : the essential directory and country-by-country guide to this fast-moving, competitive market
edited by Adam Baines
| Year of publication: |
1995 ; 2nd ed
|
|---|---|
| Other Persons: | Baines, Adam (ed.) |
| Institutions: | European Direct Marketing Association (contributor) |
| Publisher: |
London : Kogan Page |
| Subject: | Direktmarketing | Unternehmen |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXII, 391 S Ill 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Adressbuch |
| Language: | English |
| Notes: | Previous ed.: 1992 Published in association with the European Direct Marketing Association |
| ISBN: | 0-7494-1446-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013530365