The impact of atmospherics on consumer behaviour : the case of the music fit in retail stores
Irena Vida
| Year of publication: |
2008
|
|---|---|
| Authors: | Vida, Irena |
| Published in: |
Economic and business review for Central and South-Eastern Europe. - Ljubljana, ISSN 1580-0466, ZDB-ID 2012384-X. - Vol. 10.2008, 1, p. 21-35
|
| Subject: | Einzelhandel | Retail trade | Event-Marketing | Event marketing | Musik | Music | Konsumentenverhalten | Consumer behaviour | Slowenien | Slovenia |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zsfassung in slowen. Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003709835