The impact of knowledge types on the consumer search process: An investigation in the context of credence services
Year of publication: |
2002
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Authors: | Mattila, Anna S. ; Wirtz, Jochen |
Published in: |
International journal of service industry management : IJSIM. - Bradford : Emerald, ZDB-ID 1041356x. - Vol. 13.2002, 3-4, p. 214-230
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