The impact of restaurant coupon removal on diners’ consumption behavior : a theoretical analysis
Tin-Chun Lin
| Year of publication: |
2019
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|---|---|
| Authors: | Lin, Tin-Chun |
| Published in: |
Theoretical economics letters. - Irvine, Calif. : Scientific Research, ISSN 2162-2078, ZDB-ID 2657454-8. - Vol. 9.2019, 1, p. 9-20
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| Subject: | Coupons | Demotion Cost | Price Elasticity of Demand | Consumer Behavior | Preiselastizität | Price elasticity | Konsumentenverhalten | Consumer behaviour | Kundenbindungsprogramm | Loyalty program | Gastronomie | Restaurant industry | Konsumtheorie | Consumption theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4236/tel.2019.91002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012005210