The impact of socio-cultural structures on (un)veiling western luxury fashion brands : perceptions of Kuwaiti Muslim women
Year of publication: |
2023
|
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Authors: | Al-Mutawa, Fajer Saleh ; Almutawaa, Doha Saleh ; AlJuma, Doha Husain Makki |
Published in: |
Journal of international consumer marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-7068, ZDB-ID 2069279-1. - Vol. 35.2023, 4, p. 367-387
|
Subject: | (un)veiling | fashion | Muslim | sexual symbolism | Luxusgüter | Luxury goods | Frauen | Women | Mode | Fashion | Islam | Markenführung | Brand management | Muslime | Muslims | Kuwait |
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