Marketing to the educated Muslim woman
Nauar Kuswadi, Ameena Jaafar, Nurhafihz Noor
| Year of publication: |
2017
|
|---|---|
| Authors: | Kuswadi, Nauar ; Jaafar, Ameena ; Nurhafihz Bin Noor |
| Published in: |
International journal of islamic marketing and branding. - [Olney, Bucks.] : Inderscience Enterprises Ltd, ISSN 2055-0944, ZDB-ID 2848397-2. - Vol. 2.2017, 2, p. 156-169
|
| Subject: | Muslim women | religion | Islamic marketing | Islamic branding | modest fashion | modesty | hijab | Islamophobia | Islam | Frauen | Women | Mode | Fashion | Islamisch | Islamic | Muslime | Muslims | Markenführung | Brand management | Islamische Staaten | Islamic countries | Marketing | Konsumentenverhalten | Consumer behaviour | Religion | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011803296