The impact of virtual mirroring on customer satisfaction
Year of publication: |
June 2017
|
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Authors: | Gloor, Peter A. ; Colladon, Andrea Fronzetti ; Giacomelli, Gianni ; Saran, Tejasvita ; Grippa, Francesca |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 75.2017, p. 67-76
|
Subject: | Communication patterns | Semantic analysis | Social network analysis | Mirroring | Feedback | Customer satisfaction | Kundenzufriedenheit | Soziales Netzwerk | Social network | Social Web | Social web | Kommunikation | Communication | Beziehungsmarketing | Relationship marketing |
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