The impact of virtual mirroring on customer satisfaction
Peter Gloor, Andrea Fronzetti Colladon, Gianni Giacomelli, Tejasvita Saran, Francesca Grippa
| Year of publication: |
June 2017
|
|---|---|
| Authors: | Gloor, Peter A. ; Colladon, Andrea Fronzetti ; Giacomelli, Gianni ; Saran, Tejasvita ; Grippa, Francesca |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 75.2017, p. 67-76
|
| Subject: | Communication patterns | Semantic analysis | Social network analysis | Mirroring | Feedback | Customer satisfaction | Kundenzufriedenheit | Soziales Netzwerk | Social network | Social Web | Social web | Kommunikation | Communication | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2017.02.010 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011699782