The influence of knowledge on wholesomeness, labelling and trust toward Muslim consumers purchase behaviour of Syubhah semi-processed food products
Year of publication: |
2022
|
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Authors: | Rahman, Reezlin Abdul ; Zahari, Mohd Salehuddin Mohd ; Mohd Hafiz Hanafiah ; Mamat, Mohd Nor |
Published in: |
Journal of Islamic marketing. - Bingley : Emerald, ISSN 1759-0841, ZDB-ID 2553045-8. - Vol. 13.2022, 10, p. 2009-2027
|
Subject: | Halal | Knowledge | Labelling | Muslim customers | Purchase behaviour | Semi-processed food | Syubhah | Trust | Wholesomeness | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Warenkennzeichnung | Product labelling | Islam | Muslime | Muslims | Lebensmittel | Food | Wissensmanagement | Knowledge management | Ernährungsindustrie | Food industry |
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