The Influence of Culture and Personality on Customer Satisfaction : An Empirical Analysis across Countries

by Franziska Krüger

The Satisfied Customer in International Business -- Customer Satisfaction, Culture, and Personality -- The Structure of the Zone of Tolerance across Countries and Individuals -- The Confirmation/Disconfirmation-Paradigm in a Cross-Cultural Perspective.

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Year of publication:	2016 ; 1st ed. 2016
Authors:	Krüger, Franziska
Publisher:	Wiesbaden : Springer Fachmedien Wiesbaden
Subject:	Kundenzufriedenheit \| Customer satisfaction \| Kultur \| Culture \| Persönlichkeitspsychologie \| Personality psychology \| Empirische Methode \| Empirical method \| Ethnologie \| Ethnology \| Verbraucherzufriedenheit \| Kulturelle Identität \| Persönlichkeitsstruktur \| Internationaler Vergleich
Description of contents:	Description [swbplus.bsz-bw.de]

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Extent:	Online-Ressource (XIX, 208 p. 22 illus. in color, online resource)
Series:	International Management Studies SpringerLink / Bücher
Type of publication:	Book / Working Paper
Language:	English
Notes:	Description based upon print version of record
ISBN:	978-3-658-12557-8 ; 978-3-658-12556-1
Other identifiers:	10.1007/978-3-658-12557-8 [DOI]
Classification:	Unternehmensführung ; Ethnopsychologie ; Marketing
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014018844