The influence of firm behavior on purchase intention: do consumers really care about business ethics?
Year of publication: |
1997
|
---|---|
Authors: | Creyer, Elizabeth H. |
Published in: |
Journal of Consumer Marketing. - MCB UP Ltd, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 14.1997, 6, p. 421-432
|
Publisher: |
MCB UP Ltd |
Subject: | Ethics | Codes of practice | Consumer behaviour | Corporate image |
-
Un/ethical company and brand perceptions : conceptualising and operationalising consumer meanings
Brunk, Katja H., (2012)
-
McGraw, A. Peter, (2012)
-
Sierra, Vicenta, (2017)
- More ...
-
Tradeoffs between price and quality : how a value index affects preference formation
Creyer, Elizabeth H., (1997)
-
Response Mode Bias in the Formation of Preference: Boundary Conditions of the Prominence Effect
Creyer, Elizabeth H., (1995)
-
Creyer, Elizabeth H., (2003)
- More ...