The influence of image consciousness, materialism and compulsive spending on credit card usage intentions among youth
Year of publication: |
2011
|
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Authors: | Nga, Joyce K. H. ; Yong, Lisa H. L. ; Sellappan, Rathakrishnan |
Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 2253499-4. - Vol. 12.2011, 3, p. 243-253
|
Subject: | Kreditkarte | Credit card | Studierende | Students | Konsumentenverhalten | Consumer behaviour | Sozialer Status | Social status | Kaufsucht | Compulsive buying | Finanzwissen | Financial literacy | Malaysia |
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