The influence of technology readiness on the evaluation of self-service technology attributes and resulting attitude toward technology usage
Year of publication: |
2012
|
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Authors: | Elliott, Kevin M. ; Meng, Juan ; Hall, Mark |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 33.2012, 4, p. 311-329
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Subject: | Selbstbedienung | Self-service | Konsumentenverhalten | Consumer behaviour | Innovationsdiffusion | Innovation diffusion | Einzelhandel | Retail trade | USA | United States |
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