The investment management of promotion expenditures
John B. White, Morgan P. Miles, and William B. Levernier
Year of publication: |
1999
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Authors: | White, John B. ; Miles, Morgan P. ; Levernier, William B. |
Published in: |
Research in finance. - Bingley [u.a.] : Emerald JAI, ISSN 0196-3821, ZDB-ID 4476621. - Vol. 17.1999, p. 191-199
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