The length of product line in distribution channels
Yunchuan Liu; Tony Haitao Cui
| Year of publication: |
2010
|
|---|---|
| Authors: | Liu, Yunchuan ; Cui, Tony Haitao |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 29.2010, 3, p. 474-482
|
| Subject: | Fertigungsprogramm | Master production schedule | Vertriebsweg | Distribution channel | Spieltheorie | Game theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003984570