The linguistic servicescape : speaking their language may not be enough
Ellen E. Touchstone, Scott Koslow, Prem N. Shamdasani, Steven D'Alessandro
| Year of publication: |
March 2017
|
|---|---|
| Authors: | Touchstone, Ellen E. ; Koslow, Scott ; Shamdasani, Prem N. ; D'Alessandro, Steven |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 72.2017, p. 147-157
|
| Subject: | Servicescape | Linguistic landscape | Language use in service encounters | Banking | Experiment | Hispanic consumers | Sprache | Language | Linguistik | Linguistics | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Hispano-Amerikaner | Hispanics | Mehrsprachigkeit | Multilingualism | Kommunikation | Communication | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2016.10.008 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011645555