The Möbius strip of market spatiality : mobilizing transdisciplinary dialogues between CCT and the marketing mainstream
Jack Coffin, Andreas Chatzidakis
| Year of publication: |
2021
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|---|---|
| Authors: | Coffin, Jack ; Chatzidakis, Andreas |
| Published in: |
AMS review : official publication of the Academy of Marketing Science. - New York : Springer, ISSN 1869-8182, ZDB-ID 2668418-4. - Vol. 11.2021, 1/2, p. 40-59
|
| Subject: | CCT | Marketing | Möbius strip | Space | Place | Spatiality | Emplacement | Implacement | Displacement | Atmosphere | Atmospherics | Servicescapes | NRT | Customer journey |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s13162-020-00191-8 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012586801