The managerial gaze : the long tail of tourism education and research
Year of publication: |
2015
|
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Authors: | Airey, David ; Tribe, John ; Benckendorff, Pierre ; Xiao, Honggen |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 54.2015, 2, p. 139-151
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Subject: | managerial gaze | research | teaching and learning | performance | quality | impact | Forschung | Research | Unterricht | Teaching | Tourismus | Tourism | Lernen | Learning | Nischenstrategie | Niche marketing strategy |
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