The marketing plan
David S. Hopkins
| Alternative title: | The marketing plan |
|---|---|
| Year of publication: |
1983
|
| Authors: | Hopkins, David S. |
| Publisher: |
Amsterdam [u.a.] : Elsevier |
| Subject: | Absatzplanung | Marketingmanagement | Marketing management | Geschäftsmodell | Business model | Entrepreneurship | Entrepreneurship approach | Theorie | Theory | Marketing |
| Extent: | VI, 138 S. graph. Darst. |
|---|---|
| Series: | Conference Board report. - New York, NY, ZDB-ID 266830-0. - Vol. 801 Elsevier business intelligence series. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2149883-0. - Vol. 5 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | [Umschlagt.:] The marketing plan |
| ISBN: | 0-444-86578-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012878028