The micro foundations of social media use : artificial intelligence integrated routine model
Year of publication: |
2022
|
---|---|
Authors: | Ghouri, Arsalan Mujahid ; Mani, Venkatesh ; Ul Haq, Mirza Amin ; Kamble, Sachin S. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 144.2022, p. 80-92
|
Subject: | AI | B2B | Microfoundations of social media use | Process | Routine | Künstliche Intelligenz | Artificial intelligence | Social Web | Social web | Prozessmanagement | Business process management |
-
Mariani, Marcello M., (2022)
-
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
Ozuem, Wilson, (2024)
-
Srivastava, Deepesh Kumar, (2024)
- More ...
-
Ghouri, Arsalan Mujahid, (2023)
-
Ghouri, Arsalan Mujahid, (2021)
-
The Effect of Valence of eWOM Amongst Online Information Sources on Consumer’s Purchase Intentions
Ghouri, Arsalan Mujahid, (2021)
- More ...