The moderating effect of gender in the adoption of mobile banking
Year of publication: |
2010
|
---|---|
Authors: | Riquelme, Hernan E. ; Rios, Rosa E. |
Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 28.2010, 5, p. 328-341
|
Subject: | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption | Geschlecht | Gender | Singapur | Singapore |
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