The moderating impact of gender on the determinants of behavioral intention towards internet banking in India
Year of publication: |
November 2018
|
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Authors: | Mann, Bikram Jit Singh ; Sahni, Sunpreet Kaur |
Published in: |
The IUP journal of bank management : IJBM. - Hyderabad : IUP Publ., ISSN 2583-5866, ZDB-ID 2615464-X. - Vol. 17.2018, 4, p. 7-35
|
Subject: | Konsumentenverhalten | Consumer behaviour | Indien | India | Electronic Banking | Electronic banking | Geschlecht | Gender |
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