The more you know ... the more you enjoy? : applying "consumption capital theory" to motion picture franchises
Christian Opitz and Kay H. Hofmann
| Year of publication: |
October-December 2016
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|---|---|
| Authors: | Opitz, Christian ; Hofmann, Kay H. |
| Published in: |
The journal of media economics. - Philadelphia, Pa. : Routledge, ISSN 0899-7764, ZDB-ID 1117236-8. - Vol. 29.2016, 4, p. 181-195
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| Subject: | Kino | Movie theatre | Franchising | Privater Konsum | Private consumption | Produktqualität | Product quality | USA | United States | 1992-2011 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08997764.2016.1244676 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011742241