The naked consumer today : or an overview of why consumers really buy things, and what that means for marketing
Jan Callebaut ...
| Year of publication: |
2002
|
|---|---|
| Other Persons: | Callebaut, Jan (contributor) |
| Publisher: |
Antwerpen : Garant |
| Subject: | Verbraucherverhalten | Marktforschung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 206 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 90-441-1358-5 |
| Source: |
Persistent link: https://www.econbiz.de/10004719544