The neglected demand curve: how to build one and how to benefit
Year of publication: |
2008
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Authors: | Docters, Rob ; Schefers, Bert ; Korman, Tracy ; Durman, Christine |
Published in: |
Journal of business strategy. - Bingley : Emerald, ISSN 0275-6668, ZDB-ID 6051315. - Vol. 29.2008, 5, p. 19-25
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Saved in:
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