The new direct marketing : how to implement a profit driven database marketing strategy
Year of publication: |
1995 ; 2. ed.
|
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Other Persons: | Batra, Rajeev (contributor) |
Institutions: | David Shepard Associates (contributor) |
Publisher: |
Burr Ridge, Ill. [u.a.] : Irwin |
Subject: | Direktmarketing | Datenbanksystem |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Absatzförderung und Innendienst-Vertrieb mit PC-Datenbanken
Goetze, Harald, (1992)
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CRM - Grundlagen und Realisierung am Beispiel einer Standardanwendung
Weinmann, Dieter, (2002)
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Gundlagen des Client/Server-Konzepts
Schwickert, Axel C., (1996)
- More ...
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The new direct marketing : how to implement a profit-driven database marketing strategy
Batra, Rajeev, (1990)
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The new direct marketing : how to implement a profit-driven database marketing strategy
Batra, Rajeev, (1999)
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Comment on “Consumer cultural identity…”: global citizenship and reactance
Batra, Rajeev, (2019)
- More ...