The new mainstream : how the multicultural consumer is transforming American business
Guy Garcia
| Year of publication: |
2004 ; 1. ed.
|
|---|---|
| Authors: | García, Guy |
| Publisher: |
New York, NY : HarperCollins |
| Subject: | USA | Verbraucherverhalten |
| Extent: | XV, 320 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-06-058465-3 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004818684