The Perception of the Students Specializing Trade, Tourism and Services on the Importance of the Concept of Sustainable Development in Commercial Activities

Over time it has been shown that education is the most efficient and economical way to change the thinking of people to a specific problem and to produce the desired attitudinal change. Increased awareness and education are important tools in support of sustainable development, and complement the legal, regulatory and economic. This article presents a study made by the authors aimed to identify how students who have completed specialized studies in Economy Trade, Tourism and Services of the Department of Economics and Business Administration Alexandru Ioan Cuza University of Iasi perceive the concept of sustainable development and concerns of current managers on applying it in commercial activity; if they have mastered specific knowledge and if they feel that on their future job, as merchants or decision makers in commercial activity, will be able to consider strategies on sustainable development. An adjacent objective is related to perception the university's role in supporting sustainable development concept, by choosing disciplines, subjects taught and the transmission and the imposition of knowledge.