The possibility of a social imaginary : public housing as a tool for city branding
Year of publication: |
2013
|
---|---|
Authors: | Klein, Michael ; Rumpfhuber, Andreas |
Published in: |
Branded spaces : experience enactments and entanglements. - Wiesbaden : Springer VS, ISBN 3-658-01560-8. - 2013, p. 75-85
|
Subject: | Stadtmarketing | City marketing | Soziale Wohnungspolitik | Social housing | Markenführung | Brand management |
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