The pricing of consumer goods
Gordon Johnson
| Year of publication: |
1969
|
|---|---|
| Authors: | Johnson, Gordon |
| Published in: |
Pricing strategy : reconciling customer needs and company objectives. - London : Staples, ISBN 0-286-63151-2. - 1969, p. 326-333
|
| Subject: | Verbrauchsgüter | Preis | Betriebliche Preispolitik |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003592429