The relationship between satisfaction and word-of-mouth at the language centers in HoChiMinh City Vietnam
Year of publication: |
2018
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Authors: | Ha Nam Khanh Giao |
Published in: |
International journal of applied business and economic research. - New Delhi : Serials Publ., ISSN 0972-7302, ZDB-ID 2460416-1. - Vol. 16.2018, 2, p. 427-433
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Subject: | Satisfaction | word-of-mouth | WOM Praise and WOM Activity Affective commitment and High-sacrifice commitment Functional quality than by Technical quality | language centers | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction | Vietnam | Viet Nam | Dienstleistungsqualität | Service quality | Mitarbeiterbindung | Employee retention | Arbeitszufriedenheit | Job satisfaction | Sprache | Language | Beziehungsmarketing | Relationship marketing |
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