The relevance of corporate information transparency of the use and handling of customer data in online product presentations
Tobias Röding, Sascha Steinmann, Julian Schmitz and Hanna Schramm-Klein
| Year of publication: |
2022
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|---|---|
| Authors: | Röding, Tobias ; Steinmann, Sascha ; Schmitz, Julian ; Schramm-Klein, Hanna |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 1466-4402, ZDB-ID 1481049-9. - Vol. 32.2022, 4, p. 405-422
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| Subject: | information transparency | Online product presentation | privacy concerns | purchase intention | Datenschutz | Data protection | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Informationsverbreitung | Information dissemination |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/09593969.2022.2090993 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013411671