The retailing reader
Year of publication: |
2008 ; 1. publ.
|
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Other Persons: | Dawson, John A. (contributor) ; Dawson, John (ed.) |
Publisher: |
London [u.a.] : Routledge |
Subject: | Einzelhandel | Retail trade | Handelsmarketing | Retail marketing | Beziehungsmarketing | Relationship marketing | Strategisches Management | Strategic management | Globalisierung | Globalization |
Description of contents: | Table of Contents [gbv.de] |
Extent: | XIV, 466 S. graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung |
Language: | English |
ISBN: | 0-415-35638-5 ; 0-415-35639-3 ; 978-0-415-35638-1 ; 978-0-415-35639-8 |
Source: | ECONIS - Online Catalogue of the ZBW |
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