The rise of social media : implications for emerging markets
Year of publication: |
2018
|
---|---|
Authors: | Adeola, Ogechi |
Published in: |
Contemporary issues in social media marketing. - London : Routledge, ISBN 978-1-138-67917-7. - 2018, p. 282-292
|
Subject: | Social Web | Social web | Virales Marketing | Viral marketing | Online-Handel | Online retailing | Branchenentwicklung | Sector development | Schwellenländer | Emerging economies |
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