The Role of CSR in the Corporate Identity of Banking Service Providers
Year of publication: |
2012
|
---|---|
Authors: | Pérez, Andrea ; Bosque, Ignacio Rodríguez del |
Published in: |
Journal of Business Ethics. - Springer, ISSN 0167-4544. - Vol. 108.2012, 2, p. 145-166
|
Publisher: |
Springer |
Subject: | Corporate image | Corporate identity | Corporate social responsibility | Corporate communication | Case study | Banking industry |
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