The role of dimensions of perceived risk in adoption of corporate internet banking by customers in Iran
Year of publication: |
June 2018
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Authors: | Khedmatgozar, Hamid Reza ; Shahnazi, Arezoo |
Published in: |
Electronic commerce research. - Dordrecht : Springer Science + Business Media Inc., ISSN 1389-5753, ZDB-ID 2106016-2. - Vol. 18.2018, 2, p. 389-412
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Subject: | Corporate internet banking | Adoption of technology | Corporate clients | Perceived risk theory | Electronic Banking | Electronic banking | Iran | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Risiko | Risk | Internet | Innovationsdiffusion | Innovation diffusion | Risikopräferenz | Risk attitude | Beziehungsmarketing | Relationship marketing |
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