The role of emotions in online consumer behavior: a comparison of search, experience, and credence services
Year of publication: |
2012
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Authors: | Mazaheri, Ebrahim ; Richard, Marie-Odile ; Laroche, Michel |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 26.2012, 7 (5.10.), p. 535-551
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